**Introduction: The Ubiquitous Presence of Google Search**.
In the realm of technology, few companies have achieved the ubiquity and influence of Google. Its search engine has become an indispensable tool for billions worldwide, transforming the way we access information. But how did Google Search come to dominate the digital landscape? This article delves into the fascinating and often-overlooked story behind the world’s most popular search engine..
**The Genesis of a Search Giant: BackRub and the Birth of PageRank**.
The origins of Google Search can be traced back to 1996, when Stanford University PhD students Larry Page and Sergey Brin embarked on an ambitious research project called BackRub. They aimed to develop a more efficient way to rank and retrieve web pages based on their relevance and importance..
At its core, BackRub employed a novel algorithm known as PageRank, which calculated the importance of a web page based on the number and quality of other pages linking to it. This approach revolutionized search technology by prioritizing pages with high-quality backlinks, ensuring that the most authoritative and relevant results surfaced at the top of search queries..
**The Birth of Google: From BackRub to a Global Phenomenon**.
In 1997, Page and Brin officially launched Google Inc., named after the mathematical term .